Mich Ultra and Michelob Family
One year after its introduction, Michelob ULTRA became the fastest-growing new brand in the industry and was a phenomenal hit among adult fitness enthusiasts, adult consumers living an active lifestyle and those looking for a great-tasting beer with lower carbohydrates and fewer calories.
LIVE LIFE TO THE ULTRA
Less is truly more. Light golden in color with light notes of citrus, this low-carb, American-style light lager is made from two-row Munich malts and European select hops for a clean, refreshing body and finish.
THE SAME, PERFECT SINCE 1896
ABV: 5%| IBUS: 18
Michelob Original Lager is a malty, full-bodied European-style premium lager. From its inception to today, it stands out as a distinctive, high-quality beer for connoisseurs.
This Original Lager is brewed traditionally, using European noble aroma hop varieties and a 100-percent-malt blend of the finest two-row and caramel malts. It is fermented and aged with Anheuser-Busch’s classic lager yeast strain, and cold-matured for balanced crispness.
A LIGHTER TAKE ON THE PREMIUM AMERICAN CLASSIC
ABV: 4.2%| IBUS: 19
Michelob Light is a full-flavored, rich-tasting light lager with surprisingly low calories and carbohydrate content. Traditionally brewed with European hops and a blend of the finest two-row and caramel malts, Michelob Light is fermented and aged with Anheuser-Busch’s classic lager yeast strain and cold-matured for balanced crispness.
Made with organic grains from the country’s finest fields, Michelob ULTRA Pure Gold is a light lager with a superior, golden taste.
With only 2.5 carbs and 85 calories, Pure Gold is triple filtered and brewed free of artificial colors and flavors.
SPECIALTY MALTS MAKE IT NOTICEABLY SMOOTH
ABV: 5.2%| IBUS: 19
Smoothness, deep-dark color and a roasted malt taste that finishes clean are the hallmarks of this distinctive brew.
Brewed using 100-percent malt â€“ including dark-roasted black and caramel malts and all-imported hops â€“ Michelob AmberBock has a unique, rich amber color and smooth, full-bodied taste.
Michelob ULTRA Lime Cactus: a squeeze of fresh lime with a southwestern twist. This fruit-infused light pilsner wets the palate with a hint of a natural lime, while floral undertones derived from the cactus offer deep refreshment.